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See This Project On Behance
https://www.behance.net/gallery/220313449/EZ2code-App-Design-UiUx
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haroonarshad.work@gmail.com

@haroon_arshad
UI / UX DESIGNER
❛❛
Expert in UI/UX design, specializing in user-friendly
apps and websites.
❛❛
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App Design
GoRide
GoRide is a modern ride-hailing mobile application designed to provide a seamless, fast, and reliable transportation experience. Focused on usability, intuitive navigation, and clean visual design, the app helps users book rides effortlessly while giving drivers and passengers a smooth end-to-end experience.

Duration:
2 Months
My Role:
UI / UX Designer
Tools:
Figma
Date:
Project Overview
Goride is a mobile ride-booking application created to simplify urban transportation through an intuitive and user-centered interface. The project focused on reducing booking friction, improving trip tracking, and creating a visually consistent design system that delivers a seamless experience for both passengers and drivers.
The Problem
Many ride-hailing applications overwhelm users with cluttered interfaces, confusing booking flows, and inconsistent navigation. These usability issues often increase booking time and reduce user confidence during critical actions such as selecting locations, confirming rides, and making payments.
Research & Insight
User research highlighted three primary expectations: fast ride booking, real-time trip visibility, and a simple payment experience. Competitive analysis revealed that users value minimal interactions, clear status updates, and accessible navigation throughout the booking journey.
Design Decisions
Clean and intuitive booking flow with fewer user interactions
Simple navigation for quick access to core features
High-contrast visual hierarchy for improved readability
Optimized mobile spacing and touch-friendly interactions
Key Challenge
Designing a comprehensive ride-booking experience that balances speed, accessibility, and visual simplicity while supporting multiple user journeys such as ride booking, trip tracking, payments, and ride history.
Outcome
The final design delivers a modern, scalable, and user-friendly ride-hailing experience with a complete UI kit that ensures consistency across the application. The streamlined interface reduces cognitive load, improves booking efficiency, and provides a strong foundation for future feature expansion.
App Design
GoRide
GoRide is a modern ride-hailing mobile application designed to provide a seamless, fast, and reliable transportation experience. Focused on usability, intuitive navigation, and clean visual design, the app helps users book rides effortlessly while giving drivers and passengers a smooth end-to-end experience.

Duration:
2 Months
My Role:
UI / UX Designer
Tools:
Figma
Date:
Project Overview
Goride is a mobile ride-booking application created to simplify urban transportation through an intuitive and user-centered interface. The project focused on reducing booking friction, improving trip tracking, and creating a visually consistent design system that delivers a seamless experience for both passengers and drivers.
The Problem
Many ride-hailing applications overwhelm users with cluttered interfaces, confusing booking flows, and inconsistent navigation. These usability issues often increase booking time and reduce user confidence during critical actions such as selecting locations, confirming rides, and making payments.
Research & Insight
User research highlighted three primary expectations: fast ride booking, real-time trip visibility, and a simple payment experience. Competitive analysis revealed that users value minimal interactions, clear status updates, and accessible navigation throughout the booking journey.
Design Decisions
Clean and intuitive booking flow with fewer user interactions
Simple navigation for quick access to core features
High-contrast visual hierarchy for improved readability
Optimized mobile spacing and touch-friendly interactions
Key Challenge
Designing a comprehensive ride-booking experience that balances speed, accessibility, and visual simplicity while supporting multiple user journeys such as ride booking, trip tracking, payments, and ride history.
Outcome
The final design delivers a modern, scalable, and user-friendly ride-hailing experience with a complete UI kit that ensures consistency across the application. The streamlined interface reduces cognitive load, improves booking efficiency, and provides a strong foundation for future feature expansion.
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